Customer Experience Management
A seasoned professional with more than a decade experience in the discipline of Customer Experience. Her forte lies in leading Customer Strategies and driving transformation through Customer Journey thinking, Innovation and Process re-engineering using Lean Six Sigma. She has extensive experience in developing human-centric CX Design and Delivery models, with a focus on delivering sustainable value for both customers and businesses.
She has held leadership roles in for both Local and International Banks and has a deep understanding of Customers loyalty drivers across South East Asia. She is currently leading the Customer Experience Management function across all geographies and businesses for the CIMB Group.