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Manpreet Singh

Senior Managing Director and Group Head, Customer Experience Management
CIMB Group

An award winning CX leader and CCXP, with a commendable track record of building and delivering Customer Experience solutions in both local and international markets. Her forte lies in developing and leading CX strategies, delivering UIUX and driving Digital Transformation programmes with P&L responsibility, in culturally diverse and complex environments. 

Manpreet is the current head and pioneer of the Group Customer Experience function at CIMB Bank, wherein she has established a customer led culture anchored on treating customers fairly and delivered digital led transformational projects . She is responsible for optimizing customer journeys, curating superior experiences, driving continuous improvement and building sustainable measurement ecosystems to support business strategies. She has held various key leadership roles in Maybank, HSBC and ABN AMRO respectively.

She has an unwavering passion for Customer Experience which she brings to life with her “possibility thinker” attitude. Manpreet is also identified as one of the Top 10 Business Leader by CXO Outlook 2022 and is a member of the Customer Experience Professionals Association (CXPA), represents Malaysia at the CXPA Regional Council and member of Institute of Corporate Directors Malaysia (ICDM).

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